Founded in 2009 by Par Lundqvist, Neuw takes inspiration from vintage denim styles and transforms them into contemporary classics. The range is driven by this concept of ‘Vintage Revision’ and Lundqvist ensures each pair of Neuw jeans has a story and substance behind it. A lot of the inspiration for the Neuw jeans collection is the founder's love for all things pink rock and many of the fits and models within the collection are modern reinterpretations of denim worn by rock legends. The current Neuw collection at Psyche includes the iconic Iggy and Lou styles in an array of fits and washes. Shop the collection today.